Lonzo Ball’s Signature Big Baller Brand Shoes Unveiled, Priced at $495

In an exclusive video by Slam Magazine, Lonzo Ball unveiled his first signature sneaker Thursday made by Big Baller Brand.

According to Slam, the ZO2 Prime will retail for $495 because Big Baller Brand “is aiming for Lonzo’s signature sneaker to tap into a new market—above the athletic performance kicks from the likes of Nike, Jordan, Adidas and Under Armour, but below the high-end designer shoes of Gucci, Prada or Louis Vuitton.”

ESPN’s Darren Rovell added that the price for the ZO2 Prime increases to $695 for men’s sizes 14 and 15.

The collection’s third item is a ZO2 signature slide, which retails for $220:

Big Baller Brand has also made a limited-edition Z02 WET that comes personally autographed by Lonzo Ball in a clear acrylic case with white LED lights. The ZO2 WET retails for $995.

Lonzo Ball, 19, is considered a top-five pick in June’s NBA Draft.